In addition to managing your business hierarchy, location attributes, security and authentication; Metro Foundation facilitates the free movement of data in and out of the platform, and seamlessly between modules. Should you add another module to your current Metro technology set, existing data is used to minimise configuration/setup time and accelerate the go-live of each module. The value of having ‘one version of the truth’ extends further than accuracy, agility and cost alone. For example, data held within the Employee Management module can be used to target communications or tasks based on the availability, skill sets, workload and capacity of an individual within a store.

Discover more about each module by selecting from the tabs below:


A configurable business hierarchy, that reflects your business. With the ability to ‘drag and drop’ you can immediately update the application content specific to your hierarchy, locations and users. Hierarchy is used to set up the organisational relationships of your Business e.g. Head Office – Areas – Regions – Store Locations – Users

Estate Attributes

A configurable feature that allows your authorised business users to create store/estate attributes and easily add these to the Audience Picker to enable targeted communications and applications.


A configurable feature that allows your business to create (manually or automatically) the end user population. This is used to create and maintain user accounts within the system for your users to log in with. Users can be added, deleted and associated with role levels.


A user account has a role (or multiple roles) assigned to it. The role determines the level the user is in the hierarchy.  Each role can be set with security permissions which allows the user associated to that role to only see the relevant functions available to their level.

Audience Picker

This is used to address content to the correct audience based on your location or user attributes. e.g. ‘escalator’, thus enabling communication to target the relevant audience. These are user defined and configurable.


A password management system using authentication to identify your users. User names and passwords are compared to your authorised list, and if the system detects a match, access is granted to the extent specified in your permission list for that user.

Active Directory (AD) , ADFS and LDAP or specific single sign tokens can be used.


A wide variety of standard reports are available to your users.  Extracts can also be viewed in various formats, enabling users to extract business information relevant to their needs. Extracts can be achieved via CSV, XL or via RMS standard APIs.

Data Feeds

Data can be entered into the system using APIs (application programming interfaces), or using traditional methods such as CSV,Excel etc. Exports from the system can also be handled in this way.

What’s our USP?

We’ve shared before what keeps Metro on the top spot for branch control and communication, but one question that comes up from time to time is “What’s Metro’s USP”? Let's take a look... For every application Metro offers, there are countless other vendors out there...

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